Privacy Policy

Introduction

We at Consumer Mattress Report (“we“, “us” or “the Company“) value your privacy and are dedicated to protecting the privacy of our users (“user” or “you“).

This Privacy Policy outlines our practices with regard to collecting, using and disclosing your information through your use of our website (“the Service“).

The Privacy Policy is a part of our Terms of Service and is incorporated therein by references.

You are not legally obligated to provide us with Personal Information (and you acknowledge that providing us with Personal Information is done freely). Nor are you required to use the Service in the first place. By using the Service and engage or interact with the Company, you consent to this Privacy Policy and to our information practices described herein. If you do not agree to this Privacy Policy, please do not access or otherwise use the Service.

We may, in our sole and absolute discretion, change this Privacy Policy at any time. In which case, we will post the modified Privacy Policy on the Service, and the “Last Updated” statement at the bottom will reflect the effective date of the modified version. Any access or use you make of the Service following such date constitutes your consent and acceptance of the modified Privacy Policy. If we make significant changes, we will make sure to provide more prominent notice to you, such as posting a notification on the Service, seven (7) days before the changes become effective. In which case, the changes will be effective seven (7) days after such notification was published.

We encourage you to read the Privacy Policy carefully and use it to make informed decisions. By using our Service, you agree to the terms of this Privacy Policy and your continued use of the Service constitutes your ongoing agreement to this Privacy Policy.

In this Privacy Policy you will read about:

  • What type of information we collect
  • How we collect your information
  • Cookies
  • How we use the information we collect
  • With whom we share the information, and for what purpose
  • For how long we retain the information we collect
  • Advertising
  • How do we safeguard your information
  • How we use the information we collect for marketing purposes
  • How to contact us

What type of information we collect

We collect two types of data and information from our users. The first type of information is un-identified and non-identifiable information pertaining to a user(s), which may be made available or gathered via your use of the Service (“Non-personal Information“). We are not aware of the identity of the user from which the Non-personal Information was collected. Non-personal Information which is being collected may include your aggregated usage information, which includes navigational and clickstream data that shows what pages are visited and technical information transmitted by your device, including certain software and hardware information (e.g. the type of browser and operating system your device uses, language preference, access time; etc.), in order to enhance the functionality of our Service. The second type of information is individually identifiable information, namely information that identifies an individual or may with reasonable effort identify an individual (“Personal Information“). We collect Personal Information from your device (e.g. IP address) and information on your activity on the Service (e.g. clicks, actions, etc.) we may also collect any Personal Information you provide us in each of the following manners:

  • Third Party Forms and Services:The Service rates and compares various third-party businesses, brands and commercial entities (collectively, “Partners“) and their respective products and/or services (collectively, “Products“). From time to time, we may provide you with offers and promotions of Partners by serving you an online form to be filled by you, upon your choice and consent, and such information will be used to facilitate your connection and/or engagement with the relevant Partner (“Lead“). Additionally, if you want to receive more information about a Partner or a Product, or if you otherwise want to pursue a transaction with a Partner, and you click the relevant Partner icon or tab, you may be directed to a landing page or an online form that is owned and operated by us or by Partner (the “Landing Page“); similarly, you may also be directed to the Landing Page through other websites and online searches. In either case, however, you may be prompted to submit certain information on the Landing Page, including Personal Information such as your name, email address, and phone number (such information collectively, “Landing Page Info“). The Landing Page Info that you submit is collected directly by the Partner who provided it and will include its own privacy policy and data collection practices information. Please refer to such privacy policy to better understand the purpose of collection and use of the Personal Information you submit.
  • Contact Us.When you contact us, or when we contact you, we may receive and process any personal information that you provide us. Such information, including the content of your approach, will be used for the purposes of processing and addressing your request and for our legitimate business purposes, as further described in “How we use the Personal Information we collect”.

If we combine Personal Information with Non-personal Information, the combined information will be treated as Personal Information for as long as it remains combined.

How we collect information

We collect information through your use of the Service. In other words, when you are using our Service, we are aware of it and may gather the information relating to such usage.
We may also collect information which you provide us voluntarily. For example, we collect Personal Information which you provide when you communicate with us via email or other means.

Cookies

We use cookies and other technologies in our related services, including when you visit our site or access our Service.

A “cookie” is a small piece of information that a website assign to your device while you are viewing a website. Cookies are very helpful and can be used for various different purposes. These purposes include allowing you to navigate between pages efficiently, enable automatic activation of certain features, remembering your preferences and making the interaction between you and our Service quicker and easier. Cookies are also used to help ensure that the advertisements you see are relevant to you and your interests and to compile statistical data on your use of our Service.

Our website uses cookies that are used in order to identify you for repeat visits, for example, to allow us to store your preferences for the next sign-in.

You may remove the cookies by following the instructions of your device preferences; however, if you choose to disable cookies, some features of our Service may not operate properly and your online experience may be limited.

Google Analytics

We use a tool called “Google Analytics” to collect information about your use of the Service. Google Analytics collects information such as how often users access the Service, what pages they visit when they do so, etc. We use the information we get from Google Analytics only to improve our Service. Google Analytics collects the IP address assigned to you on the date you visit sites, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to this site is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. Click here for further information about Google cookies. Click here to opt out of Google Analytics.

How we use the information we collect

The Personal Information will be disclosed to a third party only to the extent required for the specific purpose, as stipulated in this Privacy Policy, and in such case, we require the relevant third party to agree to process such information in compliance with our Privacy Policy.

In addition to the purposes listed above, the information we collect, which may include your Personal Information, is used for the following purposes:

  • To administer and make available the Site and Services to you;
  • To further develop and generally improve the Site and the Services;
  • To serve you advertisements when you use our Site or Service;
  • To perform a research or to conduct anonymous analytics in order to improve and customize our Service to your needs and interests;
  • For validation of users as human and anti-fraud monitoring;
  • To identify or authenticate your access and use of the Site;
  • To support and troubleshoot our Service and to respond to your queries;
  • To investigate violations and enforce our policies, and as required by law, regulation or other governmental authority, or to comply with a subpoena or similar legal process or respond to a government request; and
  • To serve you advertisements in other sites. Some of our third-party services may collect non-identifiable information about your interaction with the Site. Such information may be used by such third parties for serving and displaying ads and offers of the Site and/or content and services offered via the Site (“Ad/s”) when you browse other websites across the web;

With whom we share the information we collect (“Recipients”)

We do not rent, sell, or share your Personal Information with third parties except as described in this Privacy Policy.

In addition to the different uses listed above, we may transfer or disclose Personal Information to our subsidiaries, affiliated companies, and subcontractors.

In addition to the purposes listed in this Privacy Policy, we may share Personal Information with our Recipients, who may be located in different jurisdictions across the world, for any of the following purposes:

  • Providing you with our Service;
  • Performing research, technical diagnostics or analytics;

Third party collection of information

Our policy only addresses the use and disclosure of information we collect from you. To the extent that you disclose your information to other parties via our Service (e.g. by clicking on a link to any other website or location) or via other sites throughout the internet, different rules may apply to their use or disclosure of the information you disclose to them.

It is important to note that such third-party services may have their own privacy policies and we advise you to read them carefully. The inclusion of a link to third party website or service is not a recommendation of such a website or service. Third party sites may contain information or service that is illegal, unreasonable or that some people may find inappropriate or offensive. Before using third party sites and service or before making a purchase, we recommend you to read and understand those sites’, service’ or product’s terms and conditions, warranty, and privacy policies and to ensure you agree to their terms. You acknowledge that we are not responsible for the products, service, or descriptions of those products or service that you receive from third-party sites or to the content or privacy practices of those sites and that this Privacy Policy does not apply to any such third-party products and service. You are knowingly and voluntarily assuming all risks of using third party sites to purchase products and service. You agree that we shall have no liability whatsoever with respect to such third-party sites and your usage of them.

How long do we retain the information we collect?

We value your privacy and control over your Personal Information, and therefore you may, at any time, request to change and update it by emailing us at [email protected]. You can also request that we will correct errors or that we will erase your Personal Information (except for any data that we are required to keep under applicable laws) by emailing us at [email protected].

Please note that unless you instruct us otherwise we retain the information we collect for as long as needed to provide the Service and to comply with our legal obligations, resolve disputes and enforce our agreements.

We may rectify, replenish or remove incomplete or inaccurate information, at any time and at our own discretion.

How do we safeguard and transfer your information?

We take great care in implementing and maintaining the security of the Service and your information. We and our trusted third-party provider employ industry standard procedures and policies to ensure the safety of our users’ information, and prevent unauthorized use of any such information. Although we take reasonable steps to safeguard information, we cannot be responsible for the acts of those who gain unauthorized access or abuse our Service, and we make no warranty, express, implied or otherwise, that we will prevent such access.

Since we operate globally, it may be necessary to transfer your Personal Information to countries outside the European Union. The data protection and other laws of these countries may not be as comprehensive as those in the European Union − in these instances we will take steps to ensure that a similar level of protection is given to your Personal Information. However, in which case we make sure to place all contractual safeguards (such as verification of Privacy Shield Certification) to ensure your Information is processed in a way that offers an adequate level of protection when it is shared between or among our third-party vendors. You hereby consent to transfer of your Personal Information to countries outside the European Union.

If you feel that your privacy was treated not in accordance with our policy, or if any person attempted to abuse our Service or acted in an inappropriate manner, please contact us directly at [email protected].

Choice

It is your choice to provide us with your information for the uses described in this Privacy Policy. You can decide at any time to exercise your rights with respect to your Personal Information and the jurisdiction of your residency. For example (where applicable and relevant):

Cookies and Tracking Technologies. You may set your browser to refuse and/or block any cookies from the Site or third-party services (for more details please refer to the ‘Cookies’ section above).

Access and Accuracy; Deletion. Except for the cases and specific usage and purposes described in this Privacy Policy, we do no retain the information in a manner that enables us to personally identify you. Therefore, request to access, edit or delete your Information can be processed only in cases where you submitted such information or used a Service that involved the collection of Personal Information. In such cases, if you would like to review, edit or delete your Personal Information that we may be storing, please contact us at [email protected] request review, edit or deletion. Processing of your request may take up to 30 business days.

California Privacy Rights. California Civil Code Section 1798.83 permits our customers who are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an email to
[email protected].

Canada. If you are a residence of Canada, you are permitted to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes, where applicable. To make such a request, please send an email to
[email protected].

EU Data Subject Rights. Any Personal Information we collect according to this Privacy Policy is handled and treated in compliance with the GDPR. As an EU based user, you may:

  • Access the Personal Information that we keep about you. We will need to ask you to provide us certain credentials to make sure that you are who you claim you are. If you find that the Personal Information is not accurate, complete or updated, then please provide us the necessary information to correct it.
  • Contact us if you want to withdraw your consent to the processing of your Personal Information. Exercising this right will not affect the lawfulness of processing based on consent before its withdrawal.
  • Request to delete or restrict access to your Personal Information. If you exercise one (or more) of the above-mentioned rights, in accordance with the provisions under the law, you may request to be informed that third parties that hold your Personal Information, in accordance with this Privacy Policy, will act accordingly.
  • Object to the processing of your Personal Information for direct marketing purposes, in case your Personal Information used for such a purpose.
  • Have a right to lodge a complaint with a data protection supervisory authority.

Information Security.

We, and respective third-party services/affiliate entities implement data security systems and procedures to secure the information transmitted, processed and stored on the Service, our computer servers and systems. For example, the Service is encrypted by using SSL and so as any other information at transport, we periodically review our information and data collection practices to ensure constant monitoring, we use third-party processing and serving services that implement various information security standards and certifications (at rest and transmission), and we monitor and filter access to data when it comes to personnel in our organization. Such systems and procedures reduce the risk of security breaches, but they do not provide absolute security, as there is no such thing when it comes to the worldwide network. Therefore, we cannot guarantee that the Site and our servers are immune to unauthorized access to the information stored therein and to other information security risks. If you have any questions about the security on the Site, you can contact us at
[email protected].

Minors

The Service is not designated to users under the age of 18. If you are under 18, you should not use the Service nor provide any Personal Information to us.
We reserve the right to access and verify any Personal Information collected from you. In the event that we become aware that a user under the age of 18 has shared any information, we will discard such information. If you have any reason to believe that a minor has shared any information with us, please contact us at
[email protected].